It is that time of the year when aspiring candidates to B-school pose the question, “What can I do to get in?” It is a question that is born out of the nervousness and excitement that accompanies the B-school application process. A question that appears valid considering the time and money applicants will be putting into the B-school admission process. But a question that is completely wrong, nonetheless.
Hold on, you say. Shouldn’t one get guidance from those that got in? Shouldn’t we learn from what has worked in the past?
And therein lies the problem. There is the implicit assumption that there is a formula to get into B-school: a particular way to write the essays, a particular level of extra-curricular activity, perhaps some social activities that must be included, and so on. There is an even more dangerous assumption here. That perhaps, if you do those things, then you’ll significantly increase your chances of getting in. (You must’ve already guessed what I am about to say – You won’t.)
Then what should a prospective applicant do? Shoot arrows in the dark and cross her fingers? No. I don’t recommend that either. There is nothing wrong with getting guidance from those who got in. But the question one should ask is, “What should I avoid?” or “What can I do to get my application thrown out quickly?”
Am I just splitting grammatical hairs here? I mean, isn’t the point of both questions the same? Not really. There is no formula for getting in, but there are things you can do to not get in for sure. E.g. dropping the following in your essays: “My father, who is a personal friend of Rajat Gupta…”, or “My goal in life is to start a Rock band…” or “My friends believe I will make a great business leader because I always decide where we’ll have dinner…” I hope these exaggerations make it obvious.
We can know with almost 100% certainty what will not work. And all B-school students will agree on that. But in a school of 560 students, you’ll get 560 different opinions on what will work. And there is little certainty in that. Even if you do exactly what they say, there is still a good possibility that you’ll not get in. And what if you do exactly what they did?
This brings me to the other trap. Most of the prospective applicants talk to current students or alums who share their profiles – people who have the same undergrad degree, worked in similar industries, had similar roles, had similar academic achievements (or lack thereof), etc. There is nothing wrong with that. But what deductive reasoning do we subconsciously apply after that? “If she got in, and I have an almost identical profile, I have a high probability of getting in.” The trap that lies here is that you may try to make your application look like that person’s. If anything, you should try to make your application as different as possible. And the other problem with that deductive reasoning? You risk getting your hopes too high; and the higher the hopes the greater the disappointment if you don’t get in, and the greater the lack of excitement if you do get in.
So, if you are a prospective applicant seeking advice, start with “What should I not do?”And if you are someone delivering advice, the next time someone asks, “How can I get in?” just be honest and say “I don’t know, but I can tell you how to not get in.”









